Poster offends sponsor

First Management to drop ads after Quin fiasco


KU students display their Kansan inserts that state

Ginny Weatherman

KU students display their Kansan inserts that state "Hey Quin ... Your program is in shambles, your team is defined by scandals, and your hair is more ridiculous than mine so ... You're fired," as the Missouri lineup is announced Monday night at Allen Fieldhouse.

After a satirical poster attacking Missouri coach Quin Snyder appeared in Allen Fieldhouse Monday night, First Management, Inc. is halting its sponsorship of University Daily Kansan ads it cannot approve.

First Management’s logo appeared on the ad, which read “Hey Quin ... You’re fired.” Not only do First Management officials not support disrespecting coaches and players, but First Management president Doug Compton is also a close friend of Snyder.

First Management’s main complaint, which led it to cease sponsoring the gameday ads, was that it was not allowed to approve the ad before it was published.

“We will not support, in any way, ads we cannot approve,” Sheryl Krzanowsky of First Management said. “We’re only going to advertise what we can approve.”

Ashleigh Dyck, Kansan business manager, said sponsors were not allowed to see the ads ahead of time because they were not public property until published.

Had the Kansan known of Compton’s connection to Snyder, First Management would have been given the option to drop the logo, Dyck said. Not allowing the Kansan to take full blame for the posters, Dyck also said the purpose of the posters was made clear.

“They understood the purpose of the posters is satire,” she said.

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As for satirically attacking the actual coach of an opposing team, Dyck said Texas Tech coach Bobby Knight has been the subject of numerous satirical ads in the past.

Krzanowsky said First Management was not cutting all ties with the Kansan. She said the company would continue to advertise, just not through the gameday posters or anything it could not approve beforehand.

Compton said the posters did not damage his friendship with Snyder.

“He knows I would never do anything to hurt his family or our relationship,” Compton said.

The loss of First Management’s sponsorship does not worry Dyck.

The ads were seen on SportsCenter, ESPN’s “Cold Pizza” and in newspapers, Dyck said. The logos are highly publicized, so finding another sponsor shouldn’t be a problem, she said. But the Kansan will take extra measures in the future, she said.

“We’re going to make sure the sponsor understands the nature of the posters so we don’t end up in this situation again,” Dyck said.

Edited by Jennifer Voldness

 

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