The Japanese External Trade Organization (JETRO Chicago) will present a symposium tomorrow at the Malott Room in the Kansas Union.

JETRO is a division of the Japanese government concerned with foreign investment.

“Viewpoint Japan: Branding, the Economy and the Ways of Today,” will be from 8:30 to 10:30 a.m.

The symposium will be made up of a panel of representatives from Japanese businesses. The keynote speaker will be Ken G. Kabira, former marketing executive for McDonald’s Japan and Kellogg’s Japan.

“Students could really benefit from having Ken Kabira,” said Bill Tsutsui, professor of East Asian studies.

Both business students and students interested in entrepreneurship should attend the symposium, Tsutsui said.

“The Asian economies have continued to grow,” Tsutsui said. “But selling in Asia is not like selling in America.”

— Adam Land