Morning Brew: SEC policy still restrictive

In last Thursday’s Brew we talked a little about Twitter, a little about old people shunning it out of fear and against their best interests, and a little bit about how much power you hold when you tweet your frustrations.

With all that out of the way, we still have a rather oppressive Southeastern Conference media policy that could set a scary precedent — one similar in scope to what would’ve been set if its Twitter ban would’ve met no resistance.

A few notes on the Southeastern Conference’s media policy going in effect this year:

*Newspapers cannot use video or audio highlights on their Web sites.

*Time-limit restrictions on post- and pregame audio and video usage.

*Photographs can only be used online as part of standard news coverage and not for archives or sale.

*News organizations must grant the SEC license privileges to use newspaper-taken images for its own coverage and other uses.

*And of course, any blogging on newspaper Web sites of events during games is strictly verboten, comrade.

Scary news for the news.

Especially when you consider that the Associated Press and Gannett — the publisher of USA Today in addition to about a dozen other newspapers that would supposedly cover the SEC — announced just weeks before the season’s first SEC games that they will not sign the agreement to comply with the strict regulations. At present it appears that some of the nation’s top news organizations won’t be covering the SEC.

Sadly, unlike the backlash the SEC received on Twitter, this move may not hold as much sway.

This summer I interned with sports blog The Big Lead. It was a great exercise in new media and an eye-opening opportunity to work alongside fellow college interns from Southern Cal and Florida. You can bet the site’s creator Jason McIntyre ­— who’s as intrigued by media-happenings as by sports — would be all over Monday’s story.

In a Tuesday afternoon post he writes, “The line of thinking from the SEC might go something like this: In a decade, what will we need local newspapers for? We own it all, we can release news and videos via our Web site, have TV shows about SEC football on year-round, and through social media, we can interact directly with fans with no need for the middle man.”

I’ll echo his sentiments that “this is a round newspapers desperately need to win.” You should, too. Because if not, in a decade we won’t be talking about the SEC alone. We’ll be reading watered-down P.R. drivel from the Big 12 as well.

REQUIRED LISTENING

They can’t take The Arctic Monkeys from us can they?

Among Tuesday’s new album releases was the English quintet’s third offering, “Humbug.” And though I’ve only listened to it in its entirety once, early impressions indicate that it’s on par with the rest of its library — perhaps with a darker, more mature vibe that ensures these guys are just getting started.

Fire up YouTube and check out the video for its lead single, “Crying Lightning” — it has already grown on me. And while the album is likely to keep me up way past press time, I can tell you that you’ll want to give the brooding, heartbroken ballad “Cornerstone” a spin, then follow it up with the faster-paced “Pretty Visitors.”

Now if you’re unfamiliar with the group, whose 2006 debut “Whatever People Say I Am That’s What I’m Not” was, at the time, the fastest-selling debut in British history, you’ll want to get up to speed on that and 2007’s “Favourite Worst Nightmare.”

More to come on my final thoughts on “Humbug.” What’s clear is that this young import — its members’ average age was about 20 when its first album released — has matured with a darker album that retains considerable bite.

— — Edited by Sarah Kelly

 

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