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Larry Sinks, owner of the JoeCollege.com T-shirt company, is embroiled in an ongoing legal battle with the KU Athletics Department. In July, a jury ordered Sinks to pay more than $127,000 in a copyright infringement suit filed by the University. Sinks, who says he has spent more than $350,000 in legal fees, says he believes that the University is unfairly targeting him.

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